Golden Cold Calls
Closing deals over the phone is an art form. If you use this formula you will succeed. 1) Rapport Would you help someone you hate? Probably not. But you're likely to help a good friend no matter what. Sales is a relationship business, everyone hates cold callers, and won't do business with them, no matter the benefit. They just hate unsolicited contact. If your call is not relevant, or personalised. It will fail. They key to starting a conversation and getting the time to com