PAYOFF - Dan Ariely
I'm a big fan on Dan Ariely (so much so that I just signed up for his Udemy course on Changing Customer Behaviour). PAYOFF uncovered some interesting truths about motivation that are very counter intuitive. Who would have thought that giving employees a cash bonus would REDUCE motivation? In the book Dan runs through an interesting experiment that shows cash can be de-motivating, while free things like compliments can have a significant impact on motivation. Dan talked a lot